Spotify: music artist Nightmare!
After publishing an article about why I don’t like Spotify, my manager sent me a link to somebody who did not care for my review. He declared that “Spotify has its problems, as well as I did not mention any type of of them.”
He likewise declared that “His name is one that everybody should know” as well as he has “The spirit of a hustler as well as the swagger of a college kid.” That was part of a quote from somebody that goes by the name “T.I.” Part of me felt like I should take his viewpoint with a grain of salt.
All joking aside, he got me believing “What do people dislike about Spotify?” I did some research study and, well it did not end well… for me.
When I worked at the radio station. I dealt with artists, having a hard time artists. They came in vans that were on its last legs. Played instruments that had their entire life cost savings put into it. And clothes discovered in a regional thrift shop. Every cent they had was put into the music they played.
Country artist Taylor Swift just recently pulled her music from Spotify. Simply for the reason that she was not making sufficient money. She was making more money from her Vevo videos on Youtube then Spotify.
When an artist puts a tune on Spotify (or almost any type of music streaming source), the artist makes a bit bit of money per song. Spotify pays a rate of $0.006 to $0.0084 (yes, that is less than a cent). however that adds up for more prominent artists. An example is Avicii where he made between $900,000 to $1.3 million for his tune “Wake me up” (also word of warning, if you are going to look that tune up, do NOT watch the video. It will ruin it for you.). What I comprehend is that tune was played 152.3 million times by users, that comes out to $913,800.
So what about smaller acts, artists that I dealt keeping that barely has a standing. One comes to mind is Calico the band. It is a trio that has been Grammy nominated for finest tune as well as album. If you don’t understand them, don’t feel bad, I don’t care for them.
But this is what makes me wonder. What if, in a year they got 500,000 “views?” That is only $3000. Remember that van I was speaking about? Well, that is most likely just the gas for it, what if an artist needs to go to a celebration across the country? You can’t take an airplane if you requirement the unique keyboard that your drummer needs for that a person song.
Look, as much as I want to state “Spotify is killing music”…. I just can’t. Spotify is even proving their own technique doesn’t work. They are barely making sufficient money to keep them in business. In 3-4 years, if nothing is done, they will go bust.
As for the artists. Well, that is exactly how the world works. Even with me, composing this article. Popularity is what makes the money. Not the high quality of your music, or the high quality of your writing. It is all about exactly how many people want to see YOU, the artist.
Technically, Spotify is relatively great of what they have. Yes, they should pay a bit bit more to their artists, state .010 (still a third of the typical download per tune rate). however they already pay the artist 70% of the typical earnings per song. The reason Spotify is losing money is that the business design is all about expansion, increased personnel expense the business around $200 Million (along with other expenses).
So who am I to state that Spotify is “Ruining the music industry.” They are speaking about $200 million. And exactly how many tasks does Spotify hold? I just have my own to offer with.
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